總部位于佛羅里達州的阿加佩生活方式有限公司（Agape Lifestyle Inc.）計劃下個月成立一家雪茄公司，并推出第一個雪茄品牌。這個雪茄品牌以歷史上最著名的雪茄客之一的命名來命名，弗洛伊德雪茄公司（Freud Cigar Co.）。

無論是阿加配生活方式有限公司，還是弗洛伊德雪茄公司，聽起來都不太熟悉。這是去年夏天才成立的兩家新公司。創始人是大衛·斯塔德尼克（David Stadnyk ）、路易斯·托雷斯（ Luis Torres）。大衛·斯塔德尼克是風險投資家和雪茄愛好者，路易斯·托雷斯曾經是奧廷格·大衛杜夫公司（ Oettinger Davidoff AG）的全國零售總監，也在蒙特之家公司（Casa de Montecristo Inc. ）擔任過負責人。

他們計劃五月中旬推出“超我”（SuperEgo）系列雪茄，這個名字帶有強烈的弗洛伊德概念。

托雷斯告訴記者，除了溫斯頓·丘吉爾，西格蒙德·弗洛伊德（Sigmund Freud）博士是世界歷史上最知名的雪茄愛好者，弗洛伊德失語（Freudian slip）也是日常語言詞典的常用詞。

根據托雷斯的說法，“超我”這個系列的名字來自弗洛伊德精神分析理論模型。如果這個概念你覺得難以理解，不用擔心，并不妨礙你理解這款雪茄。

“超我”定義為中等濃度口味，茄衣是厄瓜多爾種植的科羅霍煙葉，茄套是蘇門答臘煙葉，茄芯是多米尼加、尼加拉瓜的混合煙葉。有四個尺寸。公牛，52環徑，6英寸。特制羅布圖，54環徑，5英寸。朗斯代爾（Lonsdale），42環徑，6.5英寸。馬格姆（Magnum），60環徑，6英寸。都是每盒10支的包裝，單支零售價從16美元到18美元不等。雪茄是在多米尼加的威廉文圖拉雪茄廠（William Ventura factory）卷制的。

位于內華達州的幻視雪茄公司將負責“超我”的經銷工作。

這是阿加佩公司的首個產品，Agape是古希臘語，是“基督之愛”的意思。阿加佩公司計劃未來發布一款定位高端的產品線，也會在弗洛伊德公司名下發布更多的雪茄品牌。

附參考文章：

Startup company Agape Lifestyle Inc., which is headquartered in Delray Beach, Florida, is about to introduce a new cigar company next month, and with it, a brand that evokes one of the most famous cigar-smokers in history—Dr. Sigmund Freud.

Called Freud Cigar Co., the new operation will debut the SuperEgo Collection in mid-May. It’s a line that keeps with the Freudian theme and is rolled in the Dominican Republic at the William Ventura factory.?

If Agape Lifestyle Inc. and its subsidiary Freud Cigar Co. don’t sound familiar, it’s because the two companies only formed last summer. The lifestyle-focused entities are the result of a partnership between venture capitalist and cigar enthusiast David Stadnyk along with Luis Torres, former head of Casa de Montecristo Inc. and previous national retail director for Oettinger Davidoff AG.

“With the exception of Winston Churchill, Dr. Sigmund Freud is the most prominent cigar smoker in world history,” Torres tells Cigar Aficionado. “The term ‘Freudian slip’ is part of the lexicon in daily language.”

According to Torres, SuperEgo is inspired by “one of three agents in Freud’s model for psychoanalytic theory, namely the moral standards by which the ego operates.” If the concept seems a bit probing, note that you won’t need a minor in psychology to understand the cigar. Plainly put, SuperEgo is a medium-bodied blend made with an Ecuadoran Corojo wrapper, Sumatra binder and filler tobacco from Nicaragua and the Dominican Republic. It comes in four sizes: Toro, measuring 6 inches by 52 ring gauge; Robusto Extra, at 5 by 54; a 6 1/2-by-42-inch Lonsdale; and a 6 by 60 called Magnum. They come presented in 10-count boxes and have suggested retail prices ranging from $16 to $18 per cigar.?

Distribution of SuperEgo has been taken up by Illusione Cigars out of Reno, Nevada.?

SuperEgo is the maiden product launch for Agape (pronounced ah-GAH-pay) which is an ancient Greek tenet for unconditional love. Agape plans to release a high-end mezcal in the future, as well as more cigar brands under the Freud Cigar Co. banner later this year.?